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240912: REED Messe Wien - VIENNAFAIR The New Contemporary: Coolly-calculated sensual pleasure
REED Messe Wien
VIENNAFAIR The New Contemporary
Coolly-calculated sensual pleasure
By Margareta Sandhofer
Sergey Skatershikov, the man who now sets the tone at the VIENNAFAIR, thinks globally. In the future, good and expensive contemporary art presented at “The New Contemporary” should be exchanged for roubles as well as dollars.
The majority of the Austrian gallery owners react to Skatershikov’s announcements with scepticism and mainly offer a wide range of established art. The VIENNAFAIR is not meant as a field for top-class artists or for experiments by young artists. But the VIENNAFAIR has the potential to develop - according to the wish of the ambitious Russian strategists - into a world-class event.
The “Art Vectors Investment Partnership” was founded to establish an art collection with the help of annual purchases at the VIENNAFAIR worth at least one million euros. Already on the opening day, the jury set up by Edelbert Köb, put this into practice among a considerable range of galleries, respectively into 50 pieces of art.
41 Austrian and 18 German galleries represent the core group of the 122 galleries at the VIENNAFAIR. The Russian fraction was strengthened by the curators Christina Steinbrecher and Vita Zaman, and now accounts for seven galleries and the special show “Vienna Quintet”.
Istanbul was maintained as the core theme with eight Turkish galleries at the VIENNAFAIR presenting well-known artists. Among them are Güslün Karamustafa who already had an exhibition at the Belvedere and Künstlerhaus-member Behrouz Heschmat.
Compared to previous years, the VIENNAFAIR is now more international, hence underlining the qualities of Austrian artists including those of VALIE EXPORT (Fragmente der Bilder einer Berührung, Galerie Charim, Vienna, 80.000€), Rudolf Polanszky (Blue Hyperbolic Segment, Ancient & Modern, London, 20.000 €), Jochen Häller (Wittgenstein Generator, Mario Mauroner, Vienna, 45.000 €), to name just a few.
The strategy of the new Russian team is stringent, cool and calculated. Yet the strict atmosphere (and that’s also part of the strategy) is occasionally interrupted by Austrian sensual pleasures, for example when the artist/chef René Stessl unexpectedly intervenes with his “1HR Restaurant” and serves Paprika chicken with dumplings – a particularly tasty dish.
REED Messe Wien
1020 Vienna, Messezentrum Wien Neu, Halle A
http://www.viennafair.at
Opening hours: Thu 11 - 19 h; Fri 11 - 21 h; Sat 11 - 19 h, Sun 11-18 h
Mehr Texte von translated and summarized by: Liz Wollner-Grandville
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240912
Messe Wien
1020 Wien, Messezentrum Wien Neu, Halle A
http://www.viennafair.at
Öffnungszeiten: Do 11 - 19 h; Fr 11 - 21 h; Sa 11 - 19 h, So 11-18 h
Messe Wien
1020 Wien, Messezentrum Wien Neu, Halle A
http://www.viennafair.at
Öffnungszeiten: Do 11 - 19 h; Fr 11 - 21 h; Sa 11 - 19 h, So 11-18 h
